Virtual Production STUDIO
Virtual production is a transformative approach to video production, merging real-world and digital elements using advanced tech like real-time rendering and virtual reality. This method offers unmatched creative flexibility, enabling real-time scene adjustments and collaborative exploration.
It slashes costs by eliminating extensive travel and set construction, channeling resources into storytelling and visuals. The technique’s realism, controlled aesthetics, and reduced environmental impact is why it is the pinnacle of filmmaking right now! Find out how and why we use it!
REALISM & IMMERSION
Virtual Production empowers filmmakers to create incredibly realistic and immersive environments. By blending physical sets with computer-generated imagery (CGI) in real-time, directors can transport audiences to fantastical worlds or recreate historical settings with unparalleled accuracy. This heightened realism captivates viewers, enhancing their emotional connection to the story and characters.
TIME SAVING
Time is money in the world of entertainment, and Virtual Production accelerates the filmmaking process. Previsualization and scene planning can be done digitally, allowing directors to refine their vision before even stepping onto the set. This efficiency leads to shorter production schedules and quicker turnaround times for projects.
CREATIVE FREEDOM
The creative freedom offered by our virtual LED studios is nothing short of revolutionary. Our cutting-edge studio empowers filmmakers to break free from the constraints of physical locations and weather conditions, allowing them to craft captivating and immersive scenes that were once only possible through costly and time-consuming on-location shoots. With this virtual LED technology, directors can instantly transport their audiences to breathtaking landscapes, historical eras, or even otherworldly realms, all within the controlled and customizable environment of the studio. This unparalleled flexibility not only sparks innovation but also gives filmmakers the power to experiment, iterate, and push the boundaries of storytelling, resulting in visually stunning and imaginative cinematic experiences that captivate audiences like never before.
THE FUTURE
Virtual Production is more than just a trend; it’s a transformative leap forward in filmmaking. Its benefits, including enhanced realism, cost efficiency, time savings, creative freedom, safety, sustainability, collaboration, and accessibility, have made it an indispensable tool in the industry’s arsenal. As technology continues to evolve, we can only imagine the exciting possibilities that Virtual Production will bring to the world of entertainment, further blurring the lines between reality and imagination. Embracing this innovation is not just about staying current; it’s about shaping the future of storytelling.
THE ORANGE ROOM
Our Orange room offers invaluable benefits to clients and presenters alike. This dedicated space provides a serene oasis where individuals can prepare, relax, and focus before taking the stage. It serves as a sanctuary for last-minute rehearsals, costume changes, and mental preparation, ensuring that performers are in their best form when they step into the spotlight. Additionally, we can offer free snacks, drinks, dedicated internet, and a live feed to our studio.
Why not come and take a look? We would love to show you our studio and facilities.
LED SCREEN TEST
With this short test, we wanted to test the capabilities of using Unreal Engine. We used one overhead hair light and a small strobe light to mimic the background.
Tom was sitting on an office chair for this scene. The background is then tracked with the camera.
This was a very simple and easy setup.
PANASONIC TOUGHBOOK REVEAL
Panasonic wanted something funny and not too polished for their laptop reveal. They wanted one of their presenters to be transported to different environments to show off how tough their new laptop was.
We came up with this concept that we created and shot within a day. This was then added to their livestream.
Most of the day was spent laughing and coming up with crazy ideas.
OUR HOLLOW, OUR HOME
This behind the scenes video shows the filming of a music video for the band Our Hollow, Our Home. By using the LED walls the band could be really creative and play with shapes and backgrounds.
Watch the full video here:
OUR HOLLOW, OUR HOME – Downpour (OFFICIAL VIDEO)
OUR STUDIO
FIREBIRD FILMS LTD
UNIT 11, ERGO BUSINESS PARK, KELVIN RD
SWINDON, WILTSHIRE